Luminous has been declared Africa’s Best Inverter Brand in Nigeria by a consortium of marketing institutes: Institute of Brand Management of Nigeria, The African Institute of Brand Management and the International Brand Management Association.
A statement on Tuesday said the Simba Group, which distributes the products in Nigeria, was recognized for being responsible for driving expansion of the alternate energy industry and making Luminous a household name in helping many homes and businesses enjoy regular power at minimal cost.
Commenting on the award, Head of Service, Sinma Group, Mr. KJ Anil said relentless focus on customer service was at the heart of the company’s strategy; adding that it was key to the success story.
“At Simba, we believe that total customer satisfaction is only achieved, when good quality product is supported by attentive and responsive customer care and after sales service,” he said.
According to him, inverter adoption has been increasing rapidly in Nigeria, as users look to improve the quality of their lives and take energy independence into their own hands.
The solution, he said, allowed users to store energy when it was available and deployed it whenever it was needed, without needing to switch on their generators.
“The solution is automatic, and ensures users experience ‘Always-on Power.’ The resultant savings from not having to spend money on diesel are enough to justify the purchase of inverters.